by Scott Bellina | May 15, 2025 | BCBD News, BCBD Work, Brand Strategy, Design Education, Graphic Design, Tools & Technology, Website Design
AI + Human Creativity: Why Experience is the Ultimate Prompt Engineer Here’s a perspective I don’t see discussed enough: My decades of creative direction experience have made me exceptionally good at working with AI tools. Far from making experienced...
by Scott Bellina | Mar 25, 2018 | BCBD News, Brand Strategy, Design Education, Graphic Design, Logo Design, Website Design
Re: Working with a Designer (Four Paths) Recently a great friend and client, Julia Labaton of RED PR, pointed me to this blog post by Seth Godin. In the article, he posits four postures with commentary when working with a designer: I know what I want. Bring...
by Scott Bellina | Aug 17, 2017 | BCBD News, BCBD Work, Brand Strategy, Graphic Design, Logo Design
Rangers FC: A Brand for the People Rangers, giants of Scottish football for almost as long as the game has been played, selected BCBD partner firm teamup (UK) to further build their brand. BCBD was tapped to execute and deliver a comprehensive Brand Guidelines &...
by Scott Bellina | Oct 18, 2016 | BCBD News, BCBD Work, Brand Strategy, Logo Design, Website Design
Nordic Innovation Labs: Decoding the Impossible Nordic Innovation Labs is a first-responder solutions provider that helps entities detect, prevent, and recover from cyber attacks. BCBD created a unique brand strategy, brand identity, and custom website...
