Blü Finn Lonkero: The Taste of Finland
Finn Beverages tapped BCBD for brand strategy and alcohol beverage packaging for their debut product Blü Finn. Based on the Finnish “lonkero” (long drink), Blü Finn is a refreshing, ready-to-drink grapefruit and gin-based spirit dating back to the 1952 Summer Games held in Helsinki. Using only the finest natural ingredients with no additives or preservatives, Finn Beverages has crafted a uniquely bold, fresh American take on their family’s Finnish heritage. One that is worthy of a 21st-century buzz. Blü Finn is The Taste of Finland, Finely Crafted in the USA.
Alcohol Beverage Packaging / Brand Naming / Brand Strategy / Copywriting / Creative Direction / Logo Design / Graphic Design / Product Naming
“BCBD designed a dynamic package of branding essentials necessary to grow Finn Beverages. Moreover, Scott Bellina listens, strategizes, works enthusiastically, and produces brilliant results. We are very pleased about our decision to select BCBD as our branding firm.”
— Rainey Davis and Paul Davis, Co-Founders, Finn Beverages