LifeAfter: The Business of Living
Scott Bellina created the brand identity and marketing strategy for LifeAfter, a specialized service helping companies implement return-to-work programs for cancer survivors. His work included strategic copywriting that effectively balances empathy with workplace practicality, logo design, and comprehensive web development. Scott’s creative direction established a cohesive visual and messaging system across digital platforms, presentations, and signage that clearly communicates LifeAfter’s unique approach to supporting cancer survivors’ transition back to professional life through multidisciplinary expert teams.
Brand Strategy / Copywriting / Creative Direction / Graphic Design / Logo Design / Web Design & Development
“Scott Bellina delivered transformative creative work for LifeAfter that perfectly communicates our mission of helping cancer survivors return to the workplace. His comprehensive approach to our brand strategy and web presence effectively balances sensitivity with professionalism, making complex return-to-work programs accessible to both employers and cancer survivors. His strategic vision elevated our brand presence while ensuring our compassionate approach remains at the forefront of all communications.”
— Rick Tyler, President, LifeAfter